There’s an imaging company called Eizo that happens to specialize in medical monitors made for viewing X-ray images, or radiographs, as they’re really called to all the cool kids. So one day, this company called Eizo had an idea to produce a calendar to promote their products. Eizo calls this other company in Germany called Butter that specializes in advertising, and then I imagine a conversation sort of like this took place:
“Okay, we want to make a calendar. A pinup calendar.”
“Oh, that’s an awesome idea!”
“Okay, cool. So, we need to make a calendar with physically attractive people in very revealing poses.”
“What does that have to do with the product?”
“Nothing. Doctors like pretty people.”
“Cool. What if we take x-rays of the pretty people to actually go along with your product?”
These images are just on the edge of safe for work. Just FYI. But really – what an incredibly awesome idea for a marketing product for a company who sells radiograph monitors?!
I’ve put these into a gallery, because, well, why not? It’s probably better that way. Also, you can buy one of these on eBay, apparently.